diff --git a/drivers/gpu/drm/i915/i915_drv.h b/drivers/gpu/drm/i915/i915_drv.h
index e5516a3bb5cb..238bfd02b494 100644
--- a/drivers/gpu/drm/i915/i915_drv.h
+++ b/drivers/gpu/drm/i915/i915_drv.h
@@ -2442,7 +2442,7 @@ struct i915_params {
 	bool disable_display;
 	bool disable_vtd_wa;
 	int use_mmio_flip;
-	bool mmio_debug;
+	int mmio_debug;
 	bool verbose_state_checks;
 	bool nuclear_pageflip;
 };
diff --git a/drivers/gpu/drm/i915/i915_params.c b/drivers/gpu/drm/i915/i915_params.c
index 44f2262a5553..e2d20ffe6586 100644
--- a/drivers/gpu/drm/i915/i915_params.c
+++ b/drivers/gpu/drm/i915/i915_params.c
@@ -171,10 +171,10 @@ module_param_named(use_mmio_flip, i915.use_mmio_flip, int, 0600);
 MODULE_PARM_DESC(use_mmio_flip,
 		 "use MMIO flips (-1=never, 0=driver discretion [default], 1=always)");
 
-module_param_named(mmio_debug, i915.mmio_debug, bool, 0600);
+module_param_named(mmio_debug, i915.mmio_debug, int, 0600);
 MODULE_PARM_DESC(mmio_debug,
-	"Enable the MMIO debug code (default: false). This may negatively "
-	"affect performance.");
+	"Enable the MMIO debug code for the first N failures (default: off). "
+	"This may negatively affect performance.");
 
 module_param_named(verbose_state_checks, i915.verbose_state_checks, bool, 0600);
 MODULE_PARM_DESC(verbose_state_checks,
diff --git a/drivers/gpu/drm/i915/intel_uncore.c b/drivers/gpu/drm/i915/intel_uncore.c
index 4eb3cb2389b9..ab5cc94588e1 100644
--- a/drivers/gpu/drm/i915/intel_uncore.c
+++ b/drivers/gpu/drm/i915/intel_uncore.c
@@ -557,18 +557,24 @@ hsw_unclaimed_reg_debug(struct drm_i915_private *dev_priv, u32 reg, bool read,
 		WARN(1, "Unclaimed register detected %s %s register 0x%x\n",
 		     when, op, reg);
 		__raw_i915_write32(dev_priv, FPGA_DBG, FPGA_DBG_RM_NOCLAIM);
+		i915.mmio_debug--; /* Only report the first N failures */
 	}
 }
 
 static void
 hsw_unclaimed_reg_detect(struct drm_i915_private *dev_priv)
 {
-	if (i915.mmio_debug)
+	static bool mmio_debug_once = true;
+
+	if (i915.mmio_debug || !mmio_debug_once)
 		return;
 
 	if (__raw_i915_read32(dev_priv, FPGA_DBG) & FPGA_DBG_RM_NOCLAIM) {
-		DRM_ERROR("Unclaimed register detected. Please use the i915.mmio_debug=1 to debug this problem.");
+		DRM_DEBUG("Unclaimed register detected, "
+			  "enabling oneshot unclaimed register reporting. "
+			  "Please use i915.mmio_debug=N for more information.\n");
 		__raw_i915_write32(dev_priv, FPGA_DBG, FPGA_DBG_RM_NOCLAIM);
+		i915.mmio_debug = mmio_debug_once--;
 	}
 }